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The Secklerism Archive by valerie seckler

The Secklerism Archive is a selection of previously published works by Valerie Seckler. To view current blog posts, visit Secklerism.com. About Secklerism With marketing mania ensconced in nearly...

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The Secklerism Archive by valerie seckler | secklerismarchive.com Reviews
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The Secklerism Archive is a selection of previously published works by Valerie Seckler. To view current blog posts, visit Secklerism.com. About Secklerism With marketing mania ensconced in nearly...
<META>
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1 Levi's
2 Domino's Pizza
3 Andy Nulman
4 pop-up shops
5 surprise marketing
6
7 coupons
8 reviews
9 scam
10 fraud
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by valerie seckler,marc gobé,the baby boomers,tags social media,facebook,twitter,marc gobe,coca cola,billboards,visual pollution,urban growth,cell phones,tags alexander mcqueen,andy nulman,domino's pizza,levi's,pop up shops,surprise marketing,ldquo;
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The Secklerism Archive by valerie seckler | secklerismarchive.com Reviews

https://secklerismarchive.com

The Secklerism Archive is a selection of previously published works by Valerie Seckler. To view current blog posts, visit Secklerism.com. About Secklerism With marketing mania ensconced in nearly...

INTERNAL PAGES

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1

Q&A With Philippe Apeloig

http://secklerismarchive.com/post/919752545/qa-with-philippe-apeloig

August 07, 2010. Q&A With Philippe Apeloig. Published in WWD, December 16, 2009. Philippe Apeloig is a man out of time. The graphic designer and typographer defiantly closes his eyes to trends and fashions of the moment. He draws inspiration for his work from a more than occasional look at the paintings and urban architecture that move him — and from a place he describes as his “own world.”. The Parisian graphic designer, whose work is in the Museum of Modern Art’s permanent collection, was in New ...

2

The Secklerism Archive by valerie seckler

http://secklerismarchive.com/tagged/visual-pollution

May 04, 2011. Marc Gobé in São Paulo. Q&A: MARC GOBE ON SOCIAL MEDIA AND BRANDING. Published in WWD June17, 2009. Marc Gobe is a man on the go. How do you see marketing changing as we move further into the Great Recession? Are marketing campaigns addressing these changes? And there’s another shoe being bought in Las Vegas. Boom! How is the world of advertising adapting? We have to listen to people. How do people prefer to communicate? Do you have a Facebook page? Which is the essence of the Internet.

3

The Secklerism Archive by valerie seckler

http://secklerismarchive.com/tagged/cell-phones

May 04, 2011. Marc Gobé in São Paulo. Q&A: MARC GOBE ON SOCIAL MEDIA AND BRANDING. Published in WWD June17, 2009. Marc Gobe is a man on the go. How do you see marketing changing as we move further into the Great Recession? Are marketing campaigns addressing these changes? And there’s another shoe being bought in Las Vegas. Boom! How is the world of advertising adapting? We have to listen to people. How do people prefer to communicate? Do you have a Facebook page? Which is the essence of the Internet.

4

The Secklerism Archive by valerie seckler

http://secklerismarchive.com/tagged/surprise-marketing

February 22, 2011. Pow vs. Wow: Element of Surprise Has Hooks. Andy Nulman, author of “Pow! Right Between The Eyes,” makes the case for surprise marketing, during the depths of the Great Recession. Giving people a jolt may not prompt a purchase — but it may conjure memorable brands or products, the author maintains. Stand-out practitioners have included Levi’s, Domino’s Pizza, and Target, notably with its Alexander McQueen pop-up shop, steps from the Hudson River. Mdash; Valerie Seckler.

5

The Secklerism Archive by valerie seckler

http://secklerismarchive.com/tagged/Domino's-Pizza

February 22, 2011. Pow vs. Wow: Element of Surprise Has Hooks. Andy Nulman, author of “Pow! Right Between The Eyes,” makes the case for surprise marketing, during the depths of the Great Recession. Giving people a jolt may not prompt a purchase — but it may conjure memorable brands or products, the author maintains. Stand-out practitioners have included Levi’s, Domino’s Pizza, and Target, notably with its Alexander McQueen pop-up shop, steps from the Hudson River. Mdash; Valerie Seckler.

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Secklerism by valerie seckler

http://www.secklerism.com/tagged/whitney-museum

April 30, 2015. Top: Scene in a Whitney gallery. Above: Super Mario Clouds, Cory Archangel. Massive scale. Wide open, rambling space. Airiness, expansiveness, engaging vistas beyond the walls of windows. These elements commanded the attention of a first-time visitor to the new Whitney Museum, which looms large in New York’s Meatpacking District, just east of the West Side Highway and the Hudson River. The dramatic structure at 99 Gansevoort Street feels as if it is ready for flight, in contrast to the lo...

secklerism.com secklerism.com

Secklerism by valerie seckler

http://www.secklerism.com/tagged/billdiblasio

April 30, 2015. Top: Scene in a Whitney gallery. Above: Super Mario Clouds, Cory Archangel. Massive scale. Wide open, rambling space. Airiness, expansiveness, engaging vistas beyond the walls of windows. These elements commanded the attention of a first-time visitor to the new Whitney Museum, which looms large in New York’s Meatpacking District, just east of the West Side Highway and the Hudson River. The dramatic structure at 99 Gansevoort Street feels as if it is ready for flight, in contrast to the lo...

secklerism.com secklerism.com

MLB BALLPARKS VISITED AND RECALLED By Valerie...

http://www.secklerism.com/post/123986204299/mlb-ballparks-visited-and-recalled-by-valerie

July 13, 2015. MLB BALLPARKS VISITED AND RECALLED. Increasingly stadium environments with booming sound, Major League Baseball’s playing fields can still seem like ballparks. Expanses of green grass under blue sky complement a game without a clock. Concourses with wide-open field views at 21st century venues like Yankee Stadium II and Citi Field bring a more intimate feel to the game. The game and its players appear closer to the whole crowd. Polo Grounds, Manhattan, New York. Mdash; The friendly confine...

secklerism.com secklerism.com

Secklerism by valerie seckler

http://www.secklerism.com/tagged/matthew-weiner

May 18, 2015. MAD MEN: THE LONG VIEW. Ldquo;Mad Men” scenes flashed in a slide carousel on BBC America, during a real commercial break from Matthew Weiner’s series finale on AMC. Meanwhile, Don Draper sported denim jeans and jeans jacket in the final 77 minutes of the seven-season series. Wonders. And a hint: At least one character could be relaxing some and expanding in the fast changing world of 1970. I'd like to buy the world a coke. Secklerism focuses on the intersection of media and popular culture ...

secklerism.com secklerism.com

Top: Scene in a Whitney gallery. Above: Super...

http://www.secklerism.com/post/117789640039/top-scene-in-a-whitney-gallery-above-super

April 30, 2015. Top: Scene in a Whitney gallery. Above: Super Mario Clouds, Cory Archangel. Massive scale. Wide open, rambling space. Airiness, expansiveness, engaging vistas beyond the walls of windows. These elements commanded the attention of a first-time visitor to the new Whitney Museum, which looms large in New York’s Meatpacking District, just east of the West Side Highway and the Hudson River. The dramatic structure at 99 Gansevoort Street feels as if it is ready for flight, in contrast to the lo...

secklerism.com secklerism.com

Secklerism by valerie seckler

http://www.secklerism.com/tagged/cory-arcangel

April 30, 2015. Top: Scene in a Whitney gallery. Above: Super Mario Clouds, Cory Archangel. Massive scale. Wide open, rambling space. Airiness, expansiveness, engaging vistas beyond the walls of windows. These elements commanded the attention of a first-time visitor to the new Whitney Museum, which looms large in New York’s Meatpacking District, just east of the West Side Highway and the Hudson River. The dramatic structure at 99 Gansevoort Street feels as if it is ready for flight, in contrast to the lo...

secklerism.com secklerism.com

WHEN GOING POSTAL IS A FIASCO By Valerie Seckler...

http://www.secklerism.com/post/115213490884/when-going-postal-is-a-fiasco-by-valerie-seckler

April 01, 2015. WHEN GOING POSTAL IS A FIASCO. A: “Carefully controlled from mailing to delivery.”. Q: What is the United States Postal Service’s promised protocol for the path and handling of USPS registered mail? What does USPS say it will deliver Registered Mail for a customer’s $11.95 starting price? Mdash;Tracking of the article mailed, every step of the way until and including delivery. Mdash;Holding of Registered Mail in a locked box when it is not moving. USPS says in its phone-hold message, &ldq...

secklerism.com secklerism.com

MAD MEN: THE LONG VIEW By Valerie Seckler “Mad...

http://www.secklerism.com/post/119275883634/mad-men-the-long-view-by-valerie-seckler-mad

May 18, 2015. MAD MEN: THE LONG VIEW. Ldquo;Mad Men” scenes flashed in a slide carousel on BBC America, during a real commercial break from Matthew Weiner’s series finale on AMC. Meanwhile, Don Draper sported denim jeans and jeans jacket in the final 77 minutes of the seven-season series. Wonders. And a hint: At least one character could be relaxing some and expanding in the fast changing world of 1970. I'd like to buy the world a coke. Secklerism focuses on the intersection of media and popular culture ...

secklerism.com secklerism.com

Secklerism by valerie seckler

http://www.secklerism.com/tagged/renzo-piano

April 30, 2015. Top: Scene in a Whitney gallery. Above: Super Mario Clouds, Cory Archangel. Massive scale. Wide open, rambling space. Airiness, expansiveness, engaging vistas beyond the walls of windows. These elements commanded the attention of a first-time visitor to the new Whitney Museum, which looms large in New York’s Meatpacking District, just east of the West Side Highway and the Hudson River. The dramatic structure at 99 Gansevoort Street feels as if it is ready for flight, in contrast to the lo...

secklerism.com secklerism.com

Secklerism by valerie seckler

http://www.secklerism.com/tagged/usps

April 01, 2015. WHEN GOING POSTAL IS A FIASCO. A: “Carefully controlled from mailing to delivery.”. Q: What is the United States Postal Service’s promised protocol for the path and handling of USPS registered mail? What does USPS say it will deliver Registered Mail for a customer’s $11.95 starting price? Mdash;Tracking of the article mailed, every step of the way until and including delivery. Mdash;Holding of Registered Mail in a locked box when it is not moving. USPS says in its phone-hold message, &ldq...

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July 13, 2015. MLB BALLPARKS VISITED AND RECALLED. Increasingly stadium environments with booming sound, Major League Baseball’s playing fields can still seem like ballparks. Expanses of green grass under blue sky complement a game without a clock. Concourses with wide-open field views at 21st century venues like Yankee Stadium II and Citi Field bring a more intimate feel to the game. The game and its players appear closer to the whole crowd. Polo Grounds, Manhattan, New York. Mdash; The friendly confine...

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May 04, 2011. Marc Gobé in São Paulo. Q&A: MARC GOBE ON SOCIAL MEDIA AND BRANDING. Published in WWD June17, 2009. Marc Gobe is a man on the go. How do you see marketing changing as we move further into the Great Recession? Are marketing campaigns addressing these changes? And there’s another shoe being bought in Las Vegas. Boom! How is the world of advertising adapting? We have to listen to people. How do people prefer to communicate? Do you have a Facebook page? Which is the essence of the Internet.

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