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Touchpointers

Branding tips for small- to mid-sized businesses

http://www.touchpointers.com/

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Touchpointers | touchpointers.com Reviews
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Branding tips for small- to mid-sized businesses
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1 branding
2 brand touch points
3 touchpoints
4 brand identity
5 brand image
6 brand communications
7 marketing
8 messaging
9 positioning
10 brand positioning
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touchpointers,speaking,in general,customer service,no comments,in brand identity,brand image,brand touchpoints,brand differentiation,brand identity,want business success,in brand image,3 comments,2 comments,phone hell auto attendant,in brand touchpoints
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Touchpointers | touchpointers.com Reviews

https://touchpointers.com

Branding tips for small- to mid-sized businesses

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brand interactions | Touchpointers

http://www.touchpointers.com/tag/brand-interactions

Branding tips for small- to mid-sized businesses. Posts Tagged brand interactions. Posted by Mike Paffenback. On January 30, 2013. And that was the end of the call. Not by my choice, but by theirs. Humph. I immediately went to another vendor who gladly took my order (and my money). Have you tried calling your own customer service lines lately? You just might find yourself in your own version of phone hell. If so, fix it. Fix it fast as if your business depended on it. Because it does. On October 19, 2011.

2

brand differentiation | Touchpointers

http://www.touchpointers.com/tag/brand-differentiation

Branding tips for small- to mid-sized businesses. Posts Tagged brand differentiation. The Smallest Details Can Make A Big Difference To Your Brand Image. Posted by Mike Paffenback. On July 2, 2013. To spend some time. While the olive stem certainly caught my attention, it was the extra effort taken by the waiter — on his own initiative — that left the real impression on me. Your front line people — sometimes the lowest paid of your staff — are the face of your brand every day. Posted by Mike Paffenback.

3

brand identity | Touchpointers

http://www.touchpointers.com/tag/brand-identity

Branding tips for small- to mid-sized businesses. Posts Tagged brand identity. The Smallest Details Can Make A Big Difference To Your Brand Image. Posted by Mike Paffenback. On July 2, 2013. To spend some time. While the olive stem certainly caught my attention, it was the extra effort taken by the waiter — on his own initiative — that left the real impression on me. Your front line people — sometimes the lowest paid of your staff — are the face of your brand every day. Posted by Mike Paffenback. Do they...

4

Speaking | Touchpointers

http://www.touchpointers.com/speaking

Branding tips for small- to mid-sized businesses. I’d welcome the chance to speak with your group about anything branding and brand touchpoint-related. Colleagues often tell me I also talk about things I don’t have a clue about, so if you’re interested, I can do that, too. My talks are engaging, spirited, and informative. Plus, I come cheap. Send me an email to michael at touchpoint-management dot com and let’s get the conversation started. Brand Value Proposition (2). Richard Branson Gets It.

5

customer service | Touchpointers

http://www.touchpointers.com/tag/customer-service

Branding tips for small- to mid-sized businesses. Posts Tagged customer service. Richard Branson Gets It. Posted by Mike Paffenback. On July 3, 2013. Sir) Richard Branson gets it. That’s why he’s been more successful at starting, growing, and profiting from his businesses than you, me, and hundreds of our most successful friends and associates put together. Here “it” is, in his own words:. Who can argue with this simple truism? Just Do Your Business. Posted by Mike Paffenback. On July 1, 2013. Which led ...

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Touchpoint | Touchpoint Capabilities

http://touchpoint-management.com/capabilities

Brand identity and communications. 8220;Touchpointers” (blog). We work with clients to strategically craft a brand identity that differentiates them in their market. Competitive and opportunities assessment. We also work with clients to plan and manage programs that communicate creatively, efficiently, and effectively.

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Touchpoint | About Touchpoint

http://touchpoint-management.com/company

Brand identity and communications. 8220;Touchpointers” (blog). Michael Paffenback founded Touchpoint in 2005, 25 years after working with his first client at an Atlanta-based advertising agency. While working over the years with clients of various sizes, industries, and scope and scale of programs, Mike gained a heightened appreciation for the real-world meaning of “brand” and its direct connection to business success. The beliefs and processes that define Touchpoint are the result.

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Touchpoint | Touchpoint Work

http://touchpoint-management.com/work

Brand identity and communications. 8220;Touchpointers” (blog). Recent work that’s helped to define and launch new brands, re-energize existing ones, and enabled our clients to sell more of their stuff.

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Branding tips for small- to mid-sized businesses. Richard Branson Gets It. Posted by Mike Paffenback. On July 3, 2013. Sir) Richard Branson gets it. That’s why he’s been more successful at starting, growing, and profiting from his businesses than you, me, and hundreds of our most successful friends and associates put together. Here “it” is, in his own words:. Who can argue with this simple truism? The Smallest Details Can Make A Big Difference To Your Brand Image. Posted by Mike Paffenback. The delivery ...

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TouchPoint Experience

Every point in time the customer “touches” or connects with your company throughout the entire product/service delivery; pre-, during and post-purchase. . How a customer responds, feels and thinks about your company at each touchpoint. . The process of proactively managing the customer's experience across touchpoints so that it is seamless, integrated and supportive of the company's brand promise. Is so delighted with your company that they continue to tell others about it, again and again. .

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