pr-kaleidoscope.blogspot.com
PR Kaleidoscope: January 2011
http://pr-kaleidoscope.blogspot.com/2011_01_01_archive.html
Monday, 24 January 2011. Don’t shoot propaganda! Has been used in wartimes throughout the history in order to win people’s devotion towards a certain cause. Public Communications professionals working in that field are aware that their job is ‘dirty’. They are known with the pejorative term ‘spin doctors’ because of their ability to use manipulative PR tactics, such as selectively presented facts, in an efficient way to serve their purposes. Links to Al Qaida. Before it even occurred. Social media offer ...
prindustryoverview.blogspot.com
PR Industry Overview: Re-election of Barack Obama
http://prindustryoverview.blogspot.com/2011/03/re-election-of-barack-obama.html
Thursday, 24 March 2011. Re-election of Barack Obama. US President Barack Obama has announced his intention to stand for the 2012 re-election bid. Barac Obama, re-election campaign. The campaign starts with a video that Mr Obama's team released on his official website. Mr Obama's re-election campaign is reportedly seeking to raise as much as $1bn (£620m), an increase on the $750m raised for the 2008 campaign. Allowing them to reach a large number of people in a short time in their own community. There is...
prindustryoverview.blogspot.com
PR Industry Overview: The smallest brain in the world
http://prindustryoverview.blogspot.com/2011/03/smallest-brain-in-world.html
Tuesday, 15 March 2011. The smallest brain in the world. The truth is that we are using the web for free, but the information about us is highly priced. We are exchanging our life for the convenience of using web . We exist on the web as a number that can be matched to our computer. We can be traced and indentified by this number using the information that we place online. 8216;The Virtual Revolution’ BBC,. Episode 3 Part 1 (see more on YouTube. Subscribe to: Post Comments (Atom). What we are fighting for.
prindustryoverview.blogspot.com
PR Industry Overview: Press Release vs Social Media Release
http://prindustryoverview.blogspot.com/2011/05/press-release-vs-social-media-release.html
Wednesday, 25 May 2011. Press Release vs Social Media Release. I have just bumped into an article in PR Week about the state of the Press Release. I have read the introduction to the article: 'With the changing media landscape, today's press release has evolved into a virtual Swiss army knife of communications tools that can address a myriad of marketing challenges.'. I decided to check if more people supports Foremski's opinion about the traditional press releases. Neville Hobson, who is a Head of Socil...
prindustryoverview.blogspot.com
PR Industry Overview: February 2011
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Sunday, 27 February 2011. Duty to tell the truth. 8216;Spin has become the ubiquitous term for public relations tactics.’ wrote David Miller and William Dinan in their book ' A Century of Spin. Image by Jens Lumm. What makes it even harder is that current practitioners are admitting that lying is a part of the business. One of Britain’s most famous Public Relations practitioners. 65279; After the debate. 65279;. He admitted that by having a debate on ethics in Public Relations, ,the. Industry showed e...
prindustryoverview.blogspot.com
PR Industry Overview: Why sustainability matters to business
http://prindustryoverview.blogspot.com/2011/04/why-sustainability-matters-to-business.html
Friday, 1 April 2011. Why sustainability matters to business. This is a video in which Stephen Howard, CEO of Business in the Community, talking about his views on sustainability and what businesses needs to do to ensure an enduring and profitable future. The movie was recorded as a part of a nine day debate ‘Start Summit’. That took place in September 2010 in the London’s Lancaster House. This is an initiative established by HRH The Prince of Wales, which together with partner IBM, aimed to sh...New Tre...
mosjiang.blogspot.com
Mos's PR life in UK: March 2011
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Mos's PR life in UK. Friday, 25 March 2011. CSR Practice in Chinese International Corporation. Corporate social responsibility, known as CSR, is more and more important now for a company to promote a positive image. Despite this, I am still facing the problem of figuring out what corporations are required to do for their CSR. Is it charity or funding rising activities? Is it protecting environment or promoting human rights? Or is it all above? Http:/ csr.lenovo.com.cn/download/index.aspx. Politicians alw...
mosjiang.blogspot.com
Mos's PR life in UK: April 2011
http://mosjiang.blogspot.com/2011_04_01_archive.html
Mos's PR life in UK. Friday, 1 April 2011. How to find a PR job in China. It is not as difficult as someone imagined before of finding a public relations job in China if they choosing a proper approach. Searching local newspaper might be useless. However, it is possible to find a good-paying job online or through other's recommendation. As we all know that for most people they have no one to rely on therefore these easy tips below might be useful. 1 Searching through professional websites. There is still...
pr-kaleidoscope.blogspot.com
PR Kaleidoscope: Social Media: "The Real Cost"
http://pr-kaleidoscope.blogspot.com/2011/03/social-media-real-cost.html
Thursday, 17 March 2011. Social Media: "The Real Cost". Has anyone ever thought that, if Facebook was really for free, then how come that in 2008 his inventor, Mark Zuckerberg. Was declared the world’s youngest billionaire? 8220;The Cost of Free” , the BBC documentary presented by Alex Krotoski. Or when we are using Facebook. I think we will continue to reveal our personal preferences with our own consent. Besides, one might think, that this is a fair exchange, isn’t it? Source of Image: Google. If you a...
pr-kaleidoscope.blogspot.com
PR Kaleidoscope: New Trend: Social Media PR Campaigns
http://pr-kaleidoscope.blogspot.com/2011/02/new-trend-social-media-pr-campaigns.html
Monday, 28 February 2011. New Trend: Social Media PR Campaigns. Public Relations have been placed at the forefront of marketing and communication strategies to build awareness of your business to existing and potential customers. The new trend in Consumer Public Relations is social media PR campaigns. To achieve a greater impact, it is necessary to follow the new tendencies in audience’s communication habits and adjust as soon as possible. The interaction with the public by using social media platforms i...
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