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CMNS1290 Sinead

Monday, October 12, 2009. This weeks readings suggest that "a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals" (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. Monday, September 21, 2009. A Typical Public Relations Program.

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CMNS1290 Sinead | cmns1290sinead.blogspot.com Reviews

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Monday, October 12, 2009. This weeks readings suggest that a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. Monday, September 21, 2009. A Typical Public Relations Program.

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CMNS1290 Sinead | cmns1290sinead.blogspot.com Reviews

https://cmns1290sinead.blogspot.com

Monday, October 12, 2009. This weeks readings suggest that "a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals" (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. Monday, September 21, 2009. A Typical Public Relations Program.

INTERNAL PAGES

cmns1290sinead.blogspot.com

1

CMNS1290 Sinead: October 2009

http://cmns1290sinead.blogspot.com/2009_10_01_archive.html

Monday, October 12, 2009. This weeks readings suggest that "a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals" (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. Subscribe to: Posts (Atom). View my complete profile.

2

CMNS1290 Sinead: Oops.

http://cmns1290sinead.blogspot.com/2009/08/oops.html

Monday, August 17, 2009. Obviously I accidentally did this weeks reading last week,so here is what I learnt from last weeks reading Chapter 7 'Strategy and Planning'. I found Mintzberg's 5 P's(perspective, position,ploy, plan and pattern) very interesting as well as the explanation of why a good understanding of each component is vital for success.It was also interesting to read about the tools used for planning such as the PERT network and the Gannt chart. Where are we now? Where do we need to go? Overa...

3

CMNS1290 Sinead: Week 10 Readings

http://cmns1290sinead.blogspot.com/2009/10/week-10-readings.html

Monday, October 12, 2009. This weeks readings suggest that "a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals" (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. October 12, 2009 at 11:52 PM. Subscribe to: Post Comments (Atom).

4

CMNS1290 Sinead: September 2009

http://cmns1290sinead.blogspot.com/2009_09_01_archive.html

Monday, September 21, 2009. A Typical Public Relations Program. This weeks reading,'a Typical Public Relations Program', reinforced what has already been studied this semester and expanded my understanding of the pr program. 1 the current image-how the outside world sees the org. 2The mirror image - how the org sees itself/the problem. 3The wish image- How the org would like to be seen and. 4The optimum image- The most desirable image for the org that is compatible with its policy and long term activities.

5

CMNS1290 Sinead: A Typical Public Relations Program

http://cmns1290sinead.blogspot.com/2009/09/typical-public-relations-program.html

Monday, September 21, 2009. A Typical Public Relations Program. This weeks reading,'a Typical Public Relations Program', reinforced what has already been studied this semester and expanded my understanding of the pr program. 1 the current image-how the outside world sees the org. 2The mirror image - how the org sees itself/the problem. 3The wish image- How the org would like to be seen and. 4The optimum image- The most desirable image for the org that is compatible with its policy and long term activities.

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cmns1290absharina.blogspot.com

Absharina's PR Blog: August 2009

http://cmns1290absharina.blogspot.com/2009_08_01_archive.html

Monday, August 31, 2009. Week 6 - Communities and Public Relations. Chapter 13 by Kate Fitch. This chapter I think really reflect on what exactly happening now a days in the community. Many organisations involving the community to participate in their PR campaign especially the government and health and wellbeing organisations. It's a simple chapter but I guess I was too occupied preparing for my debate I wasn't concentrating enough. After reading the chapter twice, it becoming clearer. Week 5 - Ethics.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 7 - Tactics & PR in Business

http://cmns1290absharina.blogspot.com/2009/09/week-7-tactics-pr-in-business.html

Monday, September 7, 2009. Week 7 - Tactics and PR in Business. Chapter 8 by Marian Hudson. As to what I remember in the previous reading n strategy and planning, tactics are the actions to achieve the objectives and sometime one tactic can be use in to two objectives. This week's reading I find it is the most interesting one, so far. Many practitioners have used good media relations tactics in their successful PR campaign. Tactics divided in to two majors:. Controlled - such as advertising, brochures.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 9 - A typical public relations program

http://cmns1290absharina.blogspot.com/2009/10/week-9.html

Friday, October 9, 2009. Week 9 - A typical public relations program. Article from "The new Australian and New Zealand public relations manual/ Tymson and Lazar", 5th rev. and updated., Chapter 4, 2006, pp. 74-116. Subscribe to: Post Comments (Atom). PR: A Student's Thoughts on Her Readings Etc. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: October 2009

http://cmns1290absharina.blogspot.com/2009_10_01_archive.html

Thursday, October 15, 2009. Week 10 - Risk, crisis, issues and Third sector. Chapter 11 by Susan Nicholls. Chapter 16 by Kristin Demetrious. Often the term third sector heard on news and it always associated with the government. It consist of:. Non-government organisation (NGOs) - such as not-profit organisations e.g clubs, societies and professional and member associations. These organisations mostly very proactive, well organised and have access to facilities and infrastructures. Friday, October 9, 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 2 - PR History and Theory

http://cmns1290absharina.blogspot.com/2009/08/week-2.html

Tuesday, August 4, 2009. Week 2 - PR History and Theory. Chapter 1 by Jane Johnston, Clara Zawawi and Jeff Brand. Chapter 2 by Clara Zawawi. Before I took this course, my understanding of Public Relations (PR) was about a company or a person's reputation in the public eye. And the role of a PR person is to be responsible for controlling that image, so that the public will always see the positive side. But after I finished this weeks reading, I understand that it is actually a lot more than that.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 4 - Media Relations

http://cmns1290absharina.blogspot.com/2009/08/week-4.html

Tuesday, August 18, 2009. Week 4 - Media Relations. A crisis of epidemic proportions: What communication lessons can practitioners learn from the Singapore SARS crisis? Issuing media releases is a PR role to make sure the media get news materials. These media releases have to be accurate in answering six basic news questions: Who? Otherwise it'll look uninteresting and ends up in the bin or shame file of newsroom. So it is important for PR people to acknowledge themselves with PR writing skills.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 6 - Communities and Public Relations

http://cmns1290absharina.blogspot.com/2009/08/week-6-communities-and-public-relations.html

Monday, August 31, 2009. Week 6 - Communities and Public Relations. Chapter 13 by Kate Fitch. This chapter I think really reflect on what exactly happening now a days in the community. Many organisations involving the community to participate in their PR campaign especially the government and health and wellbeing organisations. It's a simple chapter but I guess I was too occupied preparing for my debate I wasn't concentrating enough. After reading the chapter twice, it becoming clearer. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 3 - Strategy and Planning

http://cmns1290absharina.blogspot.com/2009/08/week-3.html

Friday, August 7, 2009. Week 3 - Strategy and Planning. Subscribe to: Post Comments (Atom). PR: A Student's Thoughts on Her Readings Etc. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 5 - Ethics

http://cmns1290absharina.blogspot.com/2009/08/week-5-ethics.html

Tuesday, August 25, 2009. Week 5 - Ethics. Chapter 5 by Lelde McCoy. Ethics, such a difficult word to describe. However the text book put a simplified term:. Standard of integrity. Doing the right thing.". Situation - The current situation that makes you have to decide. Values - Involving fairness, honesty, loyalty and advocacy. Principles - A person's principles that may affect the decision making. Loyalties - Loyalty to your friends, clients, colleagues. The key point of the reading is that when it com...

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cmns1290nathanswan.blogspot.com

CMNS1290nathanswan

Saturday, September 22, 2007. I think the key points to remember from this week's readings were that research is undertaken throughout all the phases of public relations practice. Research in public realtions must be done in three different stages, the first being. Which is done before formulating public relations activites and involves research into your organisation, your situation, the target publics, your proposed messages, and strategies. The next focus of research is. The readings made me think mor...

cmns1290paul.blogspot.com

CMNS1290paul

Thursday, October 15, 2009. PUBLIC RELATIONS IN BUSINESS. The practitioner should take a holistic approach – integrated marketing communications combining advertising, public relations, sales and promotion, purchasing and employee communication. COMMUNITIES AND PUBLIC RELATIONS. This chapter deals with the need for public relations professionals to work more closely (include) their publics in their decision making. Professionals should be aware of the social impact of their organisations, to create m...

cmns1290purposeofwords.blogspot.com

PUBLIC RELATIONS

Tuesday, March 16, 2010. Media Releases and PR in Asia. As a Public Relations Practitioner, one has to have a certain set of skills. Of these skills, one such skill is writing a media release. A media release is a very useful tool for practitioners as. 1 It saves time for you and the reporter. 2 It helps the reporter get the facts right. 3 It may be used for word in local and trade media if written in the right style. 5 You can clear it with your organisation. 6 You have a copy of what was issued. The im...

cmns1290qcaj.blogspot.com

CMNS 1290 Intro to PR

CMNS 1290 Intro to PR. Monday, March 16, 2009. Do Third Sector organisations still need this (risk, issues, crisis and recovery) management? I think two key points to my learning for this week’s readings are. Unlike businesses that need this intangible asset goodwill for emergency cases especially when the company’s reputation is at stake. Is there then still a need for crisis management and the like for third sector? Or do they just believe wholeheartedly without a doubt that they are clean with their d...

cmns1290qi.blogspot.com

(CMNS1290) My PR Blog

CMNS1290) My PR Blog. Friday, March 13, 2009. READING no.9: Risk, Issues, Crisis and Recovery and Public Relations in the Third Sector. I think the two key points to remember from this week's readings were. To the importance of good communication skills in handling risks, issues, crisis and recovery, and also public relations as a tool for improving relationships between organisations and the third sector. The readings made me think more about public relations practice in that. 3rd ed. Allen and Unwin.

cmns1290sinead.blogspot.com

CMNS1290 Sinead

Monday, October 12, 2009. This weeks readings suggest that "a comprehensive understanding of risk, issues, crisis and recovery is an essential characteristic for twenty-first century public relations professionals" (Nicholss 299). A key point of the reading was the suggestion that there is always risks and uncertainty within the industry and it is important to manage these risks by making informed decisions and building on past experiences. Monday, September 21, 2009. A Typical Public Relations Program.

cmns1290staceymk.blogspot.com

CMNS 1290 Stacey Mei

CMNS 1290 Stacey Mei. Thursday, March 19, 2009. Crisis management and 3rd sector PR. The need to plan ahead is made obvious in the area of crisis and issues management. Crisis's occur unexpectedly. But just because they are unexpected does not mean the PR department is not prepared. Preparation is achieved through planning. One thing I see is that with successful planning, a crisis/issue can become an opportunity for the company to show its efficiency with dealing with problems. . But of course, it woul...

cmns1290tanjl.blogspot.com

CMNS1290JoycETaN

Thursday, March 19, 2009. This is a post for the referencing to acknowledge all the materials that are used.Most of the materials are referenced from. Johnston, J. and Zawawi, C., 2009. Public Relations: Theory and practice. 3rd ed. Allen and Unwin, with some editions from Reader's Digest and the Straits Times[Sanlu melamine scare in china and the Michael Phelps cannabis incident. Posted by Joyce at 8:51 AM. Tuesday, March 10, 2009. Of crisis management and the 3rd sector. Posted by Joyce at 8:53 AM.

cmns1290weda.blogspot.com

cmns1290Weda

Monday, October 12, 2009. Reading Week 10 - Risk, Issues, Crisis and Recovery and Public Relation in the Third Sector. Risk, Issues, Crisis and Recovery. In any business there are risks involved and the methods in which these risks can be dealt with. A risk is doing something forbidden whose outcome is unpredictable (at 299). Recovery comes to save the crisis that a company has undergone. It is a challenging task and has several processes which are engaged with different groups within the community.

cmns1290williamchua.blogspot.com

CMNS1290_William_Chua

Friday, March 20, 2009. Third Sector, Risk, Issues, Crisis and Recovery. I think the two key points for this week readings are:. Third sector creates a healthier society. PR practitioners should build relationship with them. I think the existence of the third sector creates a healthier society, since it operates largely with voluntary labour and a non-profit agenda. Is it better to have no crisis at all? But if there is no crisis there is no opportunity, isn’t it? Thursday, March 12, 2009. 2, The importa...

cmns1290yt.blogspot.com

cmns1290

Thursday, March 19, 2009. Online Reading: A Typical PR Program. This chapter summarized all the individual chapters of public relations together. It listed the very first till the last and final stages of a public relations duties. These include:. 1) To have a precise and clear objective stated. 2) To enquire strong communication skills. 3) Good managements with strong leadership. 4) Able to provide valid info on organization. 5) Accept outside opinions. 5) Fix and lead organization out of crisis. I feel...