cmns1290hmpr.blogspot.com

CMNS1290HMPR

Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

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CMNS1290HMPR | cmns1290hmpr.blogspot.com Reviews

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Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

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CMNS1290HMPR | cmns1290hmpr.blogspot.com Reviews

https://cmns1290hmpr.blogspot.com

Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

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cmns1290hmpr.blogspot.com

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CMNS1290HMPR: Week 9- A Typical Public Relations Program by Candy Tymson

http://cmns1290hmpr.blogspot.com/2009/09/week-9.html

Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

2

CMNS1290HMPR: Week 4: Chapter 9; Media Relations

http://cmns1290hmpr.blogspot.com/2009/08/week-4-chapter-9-media-relations.html

Monday, August 17, 2009. Week 4: Chapter 9; Media Relations. Personally, when i think about what public relations practitioners do i immediately think of the media. Suffice to say, i wasn't surprised to read in this chapter how integral the media is in relation to the activities of public relations practitioners. . This chapter made me think about such activities. . Another great new trend in the media sphere is growth in the role of the 'media citizen'. . Another activity for PR and media relations prac...

3

CMNS1290HMPR: Week 7- Chapter 8; Tactics, & Chapter 14; Public Relations in business

http://cmns1290hmpr.blogspot.com/2009/09/week-7-chapter-8-tactics-chapter-14.html

Monday, September 7, 2009. Week 7- Chapter 8; Tactics, and Chapter 14; Public Relations in business. What did i internalise from this week's readings you ask? Once more it was emphasized how strategy and tactics are inextricably linked but the distinct differences and how they relate to one another must be understood. I now also know the two major groups tactics can be broken into: controlled and uncontrolled. As a public relations student, i do not enjoy the idea of uncontrolled tactics. When using ...

4

CMNS1290HMPR: Week 5: Chapter 5-Ethical Practice

http://cmns1290hmpr.blogspot.com/2009/08/week-5-chapter-5-ethical-practice.html

Monday, August 24, 2009. Week 5: Chapter 5-Ethical Practice. From the lecture on strategy, i really liked a quote from Melanie in regards to doing the PR for an inferior product, "Don't try and rescue the whole organisation". . On page 113 of Public Relations; Theory and Practice, Seib and Fitzpatrick (1995) talk about the five duties of public relations professionals as being to oneself, the client, the employer, the profession and society. . This is a statement i vehemently disagree with so i'm looking...

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CMNS1290HMPR: September 2009

http://cmns1290hmpr.blogspot.com/2009_09_01_archive.html

Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

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cmns1290absharina.blogspot.com

Absharina's PR Blog: August 2009

http://cmns1290absharina.blogspot.com/2009_08_01_archive.html

Monday, August 31, 2009. Week 6 - Communities and Public Relations. Chapter 13 by Kate Fitch. This chapter I think really reflect on what exactly happening now a days in the community. Many organisations involving the community to participate in their PR campaign especially the government and health and wellbeing organisations. It's a simple chapter but I guess I was too occupied preparing for my debate I wasn't concentrating enough. After reading the chapter twice, it becoming clearer. Week 5 - Ethics.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 7 - Tactics & PR in Business

http://cmns1290absharina.blogspot.com/2009/09/week-7-tactics-pr-in-business.html

Monday, September 7, 2009. Week 7 - Tactics and PR in Business. Chapter 8 by Marian Hudson. As to what I remember in the previous reading n strategy and planning, tactics are the actions to achieve the objectives and sometime one tactic can be use in to two objectives. This week's reading I find it is the most interesting one, so far. Many practitioners have used good media relations tactics in their successful PR campaign. Tactics divided in to two majors:. Controlled - such as advertising, brochures.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 9 - A typical public relations program

http://cmns1290absharina.blogspot.com/2009/10/week-9.html

Friday, October 9, 2009. Week 9 - A typical public relations program. Article from "The new Australian and New Zealand public relations manual/ Tymson and Lazar", 5th rev. and updated., Chapter 4, 2006, pp. 74-116. Subscribe to: Post Comments (Atom). PR: A Student's Thoughts on Her Readings Etc. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: October 2009

http://cmns1290absharina.blogspot.com/2009_10_01_archive.html

Thursday, October 15, 2009. Week 10 - Risk, crisis, issues and Third sector. Chapter 11 by Susan Nicholls. Chapter 16 by Kristin Demetrious. Often the term third sector heard on news and it always associated with the government. It consist of:. Non-government organisation (NGOs) - such as not-profit organisations e.g clubs, societies and professional and member associations. These organisations mostly very proactive, well organised and have access to facilities and infrastructures. Friday, October 9, 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 2 - PR History and Theory

http://cmns1290absharina.blogspot.com/2009/08/week-2.html

Tuesday, August 4, 2009. Week 2 - PR History and Theory. Chapter 1 by Jane Johnston, Clara Zawawi and Jeff Brand. Chapter 2 by Clara Zawawi. Before I took this course, my understanding of Public Relations (PR) was about a company or a person's reputation in the public eye. And the role of a PR person is to be responsible for controlling that image, so that the public will always see the positive side. But after I finished this weeks reading, I understand that it is actually a lot more than that.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 4 - Media Relations

http://cmns1290absharina.blogspot.com/2009/08/week-4.html

Tuesday, August 18, 2009. Week 4 - Media Relations. A crisis of epidemic proportions: What communication lessons can practitioners learn from the Singapore SARS crisis? Issuing media releases is a PR role to make sure the media get news materials. These media releases have to be accurate in answering six basic news questions: Who? Otherwise it'll look uninteresting and ends up in the bin or shame file of newsroom. So it is important for PR people to acknowledge themselves with PR writing skills.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 6 - Communities and Public Relations

http://cmns1290absharina.blogspot.com/2009/08/week-6-communities-and-public-relations.html

Monday, August 31, 2009. Week 6 - Communities and Public Relations. Chapter 13 by Kate Fitch. This chapter I think really reflect on what exactly happening now a days in the community. Many organisations involving the community to participate in their PR campaign especially the government and health and wellbeing organisations. It's a simple chapter but I guess I was too occupied preparing for my debate I wasn't concentrating enough. After reading the chapter twice, it becoming clearer. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 3 - Strategy and Planning

http://cmns1290absharina.blogspot.com/2009/08/week-3.html

Friday, August 7, 2009. Week 3 - Strategy and Planning. Subscribe to: Post Comments (Atom). PR: A Student's Thoughts on Her Readings Etc. Intro to PR 2009.

cmns1290absharina.blogspot.com

Absharina's PR Blog: Week 5 - Ethics

http://cmns1290absharina.blogspot.com/2009/08/week-5-ethics.html

Tuesday, August 25, 2009. Week 5 - Ethics. Chapter 5 by Lelde McCoy. Ethics, such a difficult word to describe. However the text book put a simplified term:. Standard of integrity. Doing the right thing.". Situation - The current situation that makes you have to decide. Values - Involving fairness, honesty, loyalty and advocacy. Principles - A person's principles that may affect the decision making. Loyalties - Loyalty to your friends, clients, colleagues. The key point of the reading is that when it com...

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cmns1290cherell.blogspot.com

CMNS 1290 - Cherell's

Wednesday, March 18, 2009. Risks, crisis and issues; Third sector. This week's reading covers to area of crisis and issues management, as well as public relations in the third sector. In conclusion, this week's readings is interesting and insightful, it will definetely become useful knowledge in my work of PR in the future. Thursday, March 12, 2009. A typical PR program. Saturday, March 7, 2009. Research and evaluation, sponsorship and events! Saturday, February 21, 2009. Tactics and PR in business.

cmns1290datey.blogspot.com

CMNS1290Stacey

Monday, October 12, 2009. Chapter 11 - Risks Crisis and issues run through what and how these symptoms affect the PR practitioner. They encompass natural, political and societal environments. Is defined as "the possibility of harm or damage. Risk is about chance. The outcome is unknown" ( Nicholls 298-299). Most risk is associated negatively, however some risk comes with rewards - such as lottery tickets etc. Is defined as having a problematic situation. 2, The third sector refers to non government organ...

cmns1290elizabethrandell.wordpress.com

CMNS 1290 Elizabeth Randell's Blog | Just another WordPress.com site

CMNS 1290 Elizabeth Randell's Blog. October 15, 2010, 10:09 am. Week 11’s reading was in fact taken from a an online journal which was originally sourced from ‘The new Australian and New Zealand public relations manual’ and is entitled ‘Writing a Media Release,’ written by Candy Tymson, Peter Lazar and Richard Lazar. October 15, 2010, 9:53 am. Essentially, Fitch states that social media offers opportunities for greater interaction with public; however, it poses both legal and ethical challenges (2009)&#4...

cmns1290erynsullivan.blogspot.com

cmns1290erynsullivan

Sunday, September 23, 2007. Reserach and Evaluation in Public Relations. Before reading this chapter I understood that it is important to conduct research and practice evaluating this research in order to execute a successful public relations campaign. What I had not previously considered was the specific ways of going about acquiring information and the importance of selective choice of methodology dependent on the amount of information required and budget restrictions. Who is the public? Strategy, Plan...

cmns1290grace.blogspot.com

CMNS1290Grace

Thursday, October 15, 2009. Week 10: Risk, Crisis, Issues and the Third Sector. This week’s reading revolved around management of risk, risk prevention and crisis management. Basically the message was that, where PR is concerned, prevention is most certainly better than cure. Apologies for that pathetic attempt at a joke. If the risk of Rich plummeting to his death while filming “Rebel Billionaire” was ‘managed’, aka. the whole idea was quashed, then ol’ Rich would soon ...Week 9: A Typical PR Plan.

cmns1290hmpr.blogspot.com

CMNS1290HMPR

Monday, September 21, 2009. Week 9- A Typical Public Relations Program by Candy Tymson. This week's reading was an article taken from the New Australian and New Zealand Public Relations Manual. The key points i found within this article are as follows:. The ability to communicate in a constantly chaning environment'. . This puts the practitioner in a proactive. Role and not a r eactive. After all, the public is outside the office, not inside. . 4) When a public relations practitioner is selecting media t...

cmns1290huien.blogspot.com

hui-en's puff pieces

Wk 10 - Crises in the Third Sector. Wk 9 - Tymsons Typical PR Plan. Wk 8 - Sponsorship and Research. Wk 7 - Ingenuity and Transmission. View my complete profile. Friday, March 20, 2009. Wk 10 - Crises in the Third Sector. I think the two key points to remember from this week's readings are that it is vital for companies to have a crisis plan and that the third sector, though well-meaning in nature, can also lead to deceptive undertakings by businesses. While most companies engage themselves in community ...

cmns1290jessica24.blogspot.com

CMNS1290jessica

Monday, September 21, 2009. PR - A typical public relations program by Candy Tymson. I found that Cindy Tymson. Had some very insightful points into the public relations program,adding into further detail and the key points to highlight. Defining the target audience is the first major step in organising a public relations program.With noting that part of the public relations role is to protect the company or individual,with thinking of the long term perspective of a healthily reputation. Of detail that g...

cmns1290kaytlin.wordpress.com

Cmns1290kaytlin's Blog | Just another WordPress.com site

Just another WordPress.com site. New Media and Public Relations’ and ‘Focus on Asian Public Relations’. October 7, 2010 in Uncategorized. New Media and Public Relations’ and ‘Focus on Asian Public Relations’. Taken from: http:/ www.toprankblog.com/2009/11/social-media-pr/. During the last decade, the ways in which we communicate has changed drastically. With the advent of new media, publics can form across geographical boundaries, and hence become even more powerful. Something that I found particularly i...

cmns1290kim.blogspot.com

CMNS1290 PUBLIC RELATIONS

Subscribe to: Posts (Atom). View my complete profile.

cmns1290kobe.blogspot.com

PR: A Student's Thoughts on Her Readings Etc.

Monday, October 5, 2009. The Tight-Rope of PR. Risk = Walking a tight-rope. Issues = A lack of balance. Crisis = Falling fifty feet to your doom. Recovery = Accepting medical help. At least this is what these terms refer to if my brother, the semi-professional, adrenalin addicted; teenage wrestler ever gets the stupid idea to try tight-rope walking without any safety harnesses. In public relations the effects are somewhat less extravagant but no less important to understand. Chapter 11 ‘Risk, issue...